Senior Business Leader with ~15 years of multi-disciplinary experience and proven track record of optimizing marketing performance, improving customer experiences, creating value, & competitive advantage via harnessing data, analytics, technology, and platforms. Techno-functional candidature with a good balance of analytical skill-set, industry know-how, commercial acumen, and leadership skills to drive data-driven culture and innovation.

Management Spheres: 
•    Led go-to-market strategies for innovative product solutions that continue to increase customer acquisition and retention.
•    Seasoned Growth Hacker + Intrapreneur with experience in building various business units - including Channel partners, Merchant and Consumer portfolios across Asia Pacific and International markets in PayPal.
•    Cross-domain expertise in Analytics & Insights, Strategy and Business Operations, Program & Budget Management across FinTech/Payments, Telecom, Retail and e-commerce industries.
•    Drove multi-million incr. margins through array of analytical solutions designed to tackle complex business problems in mktg and measurement efficiencies, database mktg, digital transformation among various other disciplines.
•    Led analytics roadmap and annual planning across organizations, functions while building for efficiencies and productivity enhancements through rigorous prioritization and execution discipline.
•    Innovation and Analytics thought leader - led various external and internal activities, conferences, workshops and events as speaker, organizer, participants, etc

Specialties:

E-commerce, FinTech, Payments, Analytics, Strategy & Business Operations, Customer Acquisition, Activation & Engagement , Portfolio Optimization, P&L Management, Product Innovation & Management, Omnichannel Strategy, Merchant Services, Risk Assessment, B2B, B2C, Marketing, Digital, Sales.

Tools:

SQL, Teradata, Tableau, Qlik view, Alterian, Excel, Micro-strategy, SAS, R, SPSS, SalesForce