Xiao Saunders, Franchise Consultant & Marketing Director at Deren Marketing, bridges Western brands into Asia's markets with a stellar track record. Fluent in English and Chinese, adept in communication, and armed with extensive marketing and franchising expertise, she has propelled numerous fitness brands to success as their exclusive consultant. Specializing in WeChat, TikTok, and RedBook marketing, she has mastered brand promotion both locally in Singapore and globally.