Shraddha, popularly known as Aiyyo Shraddha, is a multilingual performer, comedian, and media professional known for blending cultural nuance with sharp observational humour. Hailing from a Mangalorean family in Mumbai, she began her career in the IT sector before choosing to pursue her long-standing passion for performance. Her breakthrough came as RJ Shraddha on Fever 104 FM, where she spent nine successful years building a loyal audience with her relatable storytelling and on-air presence.

She has since expanded her repertoire as a television host for dance reality shows, an actor in Amazon Prime’s acclaimed series Pushpavalli, and a pioneer of non-fiction programming at Colors Kannada. On Instagram, Shraddha’s sketch comedy showcases her fluency across languages and everyday Indian experiences, resonating strongly with digital audiences. With a growing follower base, she is celebrated for authentic, culturally rooted, and versatile entertainment.