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Digital Marketing for Everyone


In this video, Ram Jalan talks about several nuances of becoming a good digital marketer

Key takeaways

The workshop explains:
1. The difference between Traditional and New Media/Digital Media
2. How it begins with the brand
3. Customer Value Journey
4. Awareness, Engagement, Subscribe and Conversion
5. Acend, Advocate and Promotion
6. Integration of Digital Marketing

Expert Credentials

Ram Jalan is the Chief Marketing Officer at Omaxe and Wave Group. He has fourteen years of branding, strategy, digital marketing and technology experience across FMCG, Telecom, Internet and Media businesses. Ram has worked with brands like Reliance Telecom, Emami Limited, BW Business World Media and more. He is an alumnus of IIM Calcutta and St. Xavier's College, Calcutta. He is also certified in Consumer Neuroscience, Neuro-marketing and Neuroeconomics.

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