As president and chief executive officer of Logitech, Bracken P. Darrell is responsible for Logitech’s strategy for growth and profitability, and for the company’s operations. Mr. Darrell joined Logitech as president in April 2012 and assumed the role of chief executive officer in January 2013. In this discussion, we'll talk about the challenges and some attitudes that make him a unique leader. He attributes great importance to "design" at Logitech and he's known for firing himself from the position of the CEO.