Prahlad Kakkar is a leading Indian ad film director, best known for his work on the famous Pepsi TV commercial with Amitabh Bachchan and Sachin Tendulkar. He is the founder and main director for Genesis Film Productions, one of India’s leading production houses, established in 1977. Some of their service offerings include those of Ad Films, Corporate Films and Documentaries; Brand Consultancy and Strategy; Public Relations and Media, Celebrity and Talent Management; Workshops for Corporate and Management Universities; Specialized Camera Equipment; Line Production and Print Shoots. Additionally, Genesis Film Productions has gained wide recognition and popularity for their short film “Bali” made in affiliation with the channel Star One, along with their popular Kamasutra ads, as well. Some of his famous works include corporate ads for brands including Pepsi, Kit Kat, Nestle, Maggi Sauces, Whirlpool and much more.